Authenticity and Product Details with Blockchain and NFC
Date
From 2022 until the present date
What do we do?
Developing a mobile application where users can scan an NFC device (integrated into the product) and obtain all the information on their device.
Technology
Challenge
With the rapid expansion of e-commerce, there has been a substantial increase in the problem of counterfeit goods, which has serious consequences for brand integrity. In response to this challenge, the project carried out by Rotimpres comes with a visionary purpose: to conceive a genuinely innovative prototype. Through the ingenious amalgamation of NFC technology (a distinctive feature of Rotimpres) and blockchain technology, a synergy will be generated that empowers consumers to easily authenticate the legitimacy and origin of the products they have purchased. However, this project goes beyond mere security; it generates new possibilities to enhance your brand image by creating applications that reveal valuable data about the items in question.
Solution
We have collaborated with Rotimpres to create an innovative solution known as NFC TRACK. This solution harnesses the synergy between blockchain technology and NFC antennas to address the challenge related to product authenticity and traceability. By incorporating NFC devices into the articles and utilizing a decentralized blockchain platform, consumers can securely verify information and access details about the product's origin and authenticity. Additionally, brands will have the opportunity to enhance their reputation by providing applications that supply valuable information and offer rewards to voluntarily registered users. With NFC TRACK, the security of confidential data is ensured, and product management in the supply chain is redefined.
Features
Features
NFC Tag Reading
Each product will incorporate an NFC tag that can be scanned through the application. This allows access to all relevant information and the authenticity of the product. From details like unit, description, and batch to its validity and essential characteristics. This technology simplifies product verification and offers users a comprehensive understanding of what they are purchasing.
Product Tokenization
Similar to what was mentioned earlier, we apply the concept of tokenization to products. By creating non-fungible tokens, we assign a unique digital representation to each product. This digital token stores key details such as product type, description, unit, and other relevant data. This establishes a digital way to confirm product authenticity and certification, providing an additional layer of security for users.
Product Certification
The product certification functionality allows users to verify the authenticity and certification of purchased products. This means users can quickly confirm whether a product is genuine and meets established standards. This feature adds confidence to the purchasing process, ensuring that products are legitimate and of high quality.
Transfers Between Users
Partners and Future
The development and innovation team at Blue Room Innovation, in collaboration with Rotimpres, is committed to advancing the NFC Track project. We are adding new functionalities and partners while creating a collaborative ecosystem with brands, manufacturers, and consumers to ensure success in closing the product cycle.
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